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Windsong Allegiance

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Bill Sweedler

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Description Although Windsong Allegiance does sound like a tight-knit group of bawdy romance novelists, and although many of its products are considerably intimate, Windsong is really not touchy-feely. Really. The company produces boxer shorts and briefs, pajamas and dress shirts, under Como Sport, Como Leisure, Pennant, Pivot Rules, Navy Cutter, and several licensed brands, including Alexander Julian, Geoffrey Beene, and CK Golf. Its clothes are distributed through Kmart and other retail stores. Founder Joseph Sweedler owns the majority of Windsong Allegiance. The company sold its popular Joe Boxer brand to Iconix Brand Group for $40 million in July 2005.

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