Mission We believe in a fair world - even when it comes to money.
We believe people deserve better. Fairlo is on a mission to level the playing field and outsmart the predatory credit market.
Our CEO Jimmy and his family fled to Sweden from Syria and however welcoming the new country was, being a refugee and immigrant always represents challenges, many of them financial. So when Jimmy’s mother took an unsecured loan from a respected household name bank she didn’t know that she was being scammed (yes, scammed).
When Jimmy and his brother Shamon, much later, revisited the incident of “the eternally increasing debt”, the insights and the outrage sparked Fairlo, a fair credit service. Since the start, in 2018, we've been working tirelessly to live up to the vision of an honest and easy to understand credit proposition. Without toxic terms, without sneaky fine print and without nasty surprises.
Description Fairlo - financial services made fair.
Unfair rates, hidden fees and rigid terms characterise today’s financial industry. We want to change that. That's why we set a clear goal for ourselves – to create fair financial services.
We’ve come far. With the aid of cutting-edge technology, we've created easy-to-use services that continually beat traditional banks, popular credit cards, and checkout solutions alike. But we’re nowhere near where we want to be. Our ambition is to help millions of people get access to sustainable finances.
We're happy to have:
- Some of Sweden's most experienced business angels and investors share our vision and support our work.
- Won the yearly accelerator program at Sting (Stockholm Innovation & Growth) in 2019, amongst a group of 19 hot startups.
- Put down roots in the UK. We'll be launching to the British public later in 2022.
- A team spread across three countries, Sweden, Greece and the UK, that have grown from 3 to 30 in just a couple of years. All working for a fair(lo) world.
- Over 3000 reviews on our Trustpilot page, with an average rating of 4.9 out of 5.0, combined with an exceptionally low customer churn.