IDEA Cellular
Now known as Vodafone Idea
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IDEA Cellular is now known as Vodafone Idea. For up-to-date information, please see the profile..
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IDEA Cellular Snapshot
Idea Cellular is an Aditya Birla Group Company, India's first truly multinational corporation. Idea is a pan-India integrated GSM operator offering 2G & 3G services, has its own NLD & ILD operations, & ISP license. With revenue in excess of $4 billion; revenue market share of nearly 17%; & subscriber base of over 141 million in FY 2014, Idea is India’s 3rd largest mobile operator. Idea ranks among the Top 10 country operators in the world with a traffic of over 1.5 billion minutes a day.
Idea’s robust pan-India coverage is built on a network of over 100,000 2G & 3G cell sites, spread across over 55,000 towns in India & has an wide network of customer touch points-early 4,500 exclusive Idea outlets, over 7,000 call centre seats. Idea has consistently stayed ahead of the industry in VLR reporting. Idea’s thought leadership on Mobile Number Portability (MNP) has enabled it to stay as the top gainer with highest net gain. Every 4th mobile user who exercises choice through MNP, prefers Idea.
Idea’s robust pan-India coverage is built on a network of over 100,000 2G & 3G cell sites, spread across over 55,000 towns in India & has an wide network of customer touch points-early 4,500 exclusive Idea outlets, over 7,000 call centre seats. Idea has consistently stayed ahead of the industry in VLR reporting. Idea’s thought leadership on Mobile Number Portability (MNP) has enabled it to stay as the top gainer with highest net gain. Every 4th mobile user who exercises choice through MNP, prefers Idea.
