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Carrot Creative

Acquired by Vice Media

Is this your company?

More 'Carrot', very little 'creative'. - Anonymous employee Carrot Creative Employee Review

1.0
Jan 8, 2015
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

On paper, this agency has everything - a Brooklyn location, swish office, a shiny website, regular team activities, a young crew, cookies and a softball team. The reality is, most of these pros (and the recent positive company reviews) are the work of a smart PR team.

Cons

Young team means there's very little in the way of agency structure and a real creative process. Management are unprofessional and unwilling to take guidance from staff who've had actual creative agency experience. Co-workers are pitted against each other and promotions are dangled in front of staff, but never actually come into fruition. Long hours and a lot of chest beating/bravado running around, but very little to show for it in terms of actual industry awards or profit sharing.

Explore other reviews about Carrot Creative

3.0
Feb 23, 2017
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

- Carrot hires those that can build and sustain their culture; it's addicting and fulfilling to be surrounded by like-minded people - Brands come to Carrot for FUN, so you get to work on a variety of projects that other, more established agencies, dream of - Lots of blurred lines: opportunity is there for the taking if you're willing to figure out and play the game - Perks on perks: the Google of Brooklyn advertising in terms of free, convenient things, but it comes with the trade off of making Carrot your life - The VICE thing is fun to say at parties (but doesn't mean much...)

Cons

- Cult or nothing: You either fully commit or you will never be happy working here and always feel like an outsider (and therefore also miss out on professional opportunities) - Still an underdog: Big, juicy creative briefs are not coming through the doors. Carrot is the agency that's fun to experiment with, but too risky to commit to - A few leaders amongst a sea of children: Carrot's culture is built on the people it hires, so youth is crucial. However, when leadership is homegrown and mid-level talent is scarce, there are a lot of workers and not a lot of teachers. Depending on the side you're on and the stage in your career, this is a pro or con - Ego - senior management, despite grand gestures and lengthy speeches, are in it for themselves

5
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