Chaotic relationships at the top caused so much hassle - Marketing Specialist Freespee Employee Review

2.0
Jan 25, 2021
Recommend
CEO approval
Business Outlook

Pros

There were some people with real vision and intent to make the company great - the former ceo and founder being one

Cons

There was a certain level of dysfunction in key relationships among senior management, particularly between the then CEO and the COO at the time (now departed for another role elsewhere) which made working and succeeding at freespee utterly impossible. I understand there is new management there now and things have long since stabilised.

Freespee Response
5y
Thanks for your feedback. It seems you left Freespee before 2018 since we have not had a COO since then. The senior team at Freespee is super aligned on making our company great for our staff and our customers. We have a clear vision of Freespee’s future that is shared with the rest of the company on a regular basis. Senior management is more aligned than ever before as we faced the challenges of 2020 together with our customers. We also attach high importance to our staff wellbeing and success as illustrated for instance by the creation of a wellness committee for each of our offices or the provision of a LinkedIn Learning account to each of our employees.

Explore other reviews about Freespee

2.0
Aug 6, 2017
Recommend
CEO approval
Business Outlook

Pros

1) Decent set of clients spread across different industries 2) Parts of the business have very smart and informed people 3) Well meaning culture, despite being a little directionless

Cons

1) Poor direction and comms from the board down 2) Blind to the competition in some of the regions 3) Poor decision making on the direction of the product roadmap

10
2.0
Jun 13, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Low pressure culture, not a huge workload. Labs time for experimenting. Pro-AI and uses Claude.

Cons

Incompetence is rewarded if you are loud enough. The quiet people that are getting on with work are sidelined and never receive a promotion. Many people are completely reliant on AI and cannot perform their role without it. Many people, including management, record meetings with both colleagues and customers without consent. Turbulent C-suite with lots of recent poor hires not working out and either leaving or switching roles. Those that remain are all white Swedes, despite having offices across different countries. Many come across as narcissistic. Incompetence is rewarded at this level as well, with title changes to mask the fact that the person hired was wrong to begin with. Lacklustre product with only a handful of active users - most customers can’t use the platform because it doesn’t work at their scale, and therefore they ingest the data via API instead. The whole customer-facing application should be deprioritised. ICP changes from day to day — one day its automotive marketplaces, the next it’s OEMs and residential marketplaces. Right now, we’re back to automotive marketplaces. Far too many meetings. A company all-hands every single week, a separate weekly engineering all-hands as well, plus managers who seem to want to fill their — and your — calendar with one-hour meeting blocks. An employee NPS survey repeatedly returns high results, because people answer incorrectly for fear of being identified. A few long-term employees push up the average tenure.

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