Question 1

Is Initiative a good company to work for?

Accepted Answer

Initiative has an overall rating of 3.5 out of 5, based on over 884 reviews left anonymously by employees. This rating has decreased by 3% over the last 12 months. 57% of employees would recommend working at Initiative to a friend and 48% have a positive outlook for the business. The best reviews about Initiative have been left by employees working as Associate Director, Negotiator and Senior Analyst.

Question 2

Does Initiative pay their employees well?

Accepted Answer

According to anonymously submitted Glassdoor reviews, Initiative employees rate their compensation and benefits as 3.2 out of 5. Find out more about salaries and benefits at Initiative. This rating has been stable over the past 12 months.

Question 3

How satisfied are employees working at Initiative?

Accepted Answer

57% of Initiative employees would recommend working there to a friend based on Glassdoor reviews. Employees also rated Initiative 3.4 out of 5 for work life balance, 3.8 for culture and values and 3.4 for career opportunities.

Question 4

What are the top reviewed jobs at Initiative?

Accepted Answer

Manager (32), Communications Designer (31), Associate (29), Director (29), Negotiator (29), Media Planner (28), Assistant Media Planner (21), Associate Director (19), Analyst (17), Associate, Communications Design (12), Group Director (12), Senior Analyst (10), Account Director (8), Account Manager (8), Associate, Digital Partnerships (8)

Question 5

What are the pros of working at Initiative according to real employee reviews?

Accepted Answer

"The people there are great to work with in a friendly environment." ((in 94 reviews)); "Great culture and engaged leaders." ((in 67 reviews)); "Great benefits and PTO allowance" ((in 33 reviews)); "Strategy lead agency that has great leadership and is growing." ((in 24 reviews)); "Unlimited PTO (IF APPROVED BY YOUR MANAGER)" ((in 22 reviews))

Question 6

What are the cons of working at Initiative according to real employee reviews?

Accepted Answer

"low pay compared to same positions at other agencies" ((in 71 reviews)); "understaffed and often requires long hours" ((in 50 reviews)); "Absolutely no work life balance" ((in 40 reviews)); "Low salary and not much movement" ((in 32 reviews)); "Pay was average, long hours, team took advantage of unlimited PTO so work piled up on other peoples plates" ((in 19 reviews))

Question 7

What are employees saying about Initiative layoffs in 2026?

Accepted Answer

Explore Glassdoor’s employee reviews to understand what current and former employees are saying about Initiative layoffs and their outlook for job security at Initiative in 2026.

Question 8

What Initiative locations have received the highest employee ratings?

Accepted Answer

Atlanta, New York, Chicago

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Great team and atmosphere, but poor management experience

Great people and culture, but political challenges exist

New office space can't compensate for leadership issues

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