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Are you harnessing your data to make better marketing decisions? In part one of Visual IQ's latest Data-Driven Marketing eBook, eight industry experts share their advice on how to determine your data strategy. Read more: http://glassdoor.com/slink.htm?key=vIGT7
Going to the Festival of Marketing in London next week? Don't miss Visual IQ's Ben Sidebottom and Sky Italia's Marco Storti, who will deliver an insider perspective on how advanced attribution is boosting Sky Italia's multi-channel marketing success. http://glassdoor.com/slink.htm?key=vI1HK
In our latest Revolutionary Marketing Truths video, watch what happens when marketers don't use advanced attribution to power their marketing forecasts: http://glassdoor.com/slink.htm?key=vI1E8
We're excited to announce that the UK's leading online takeaway service, JUST EAT, has selected Visual IQ to optimize its online and offline media mix. Learn more about the partnership here: http://glassdoor.com/slink.htm?key=vIpk6
How can marketers make their organizations more data-driven? Find out in Visual IQ's new eBook, featuring a diverse range insights from 29 global industry experts on how to overcome the technical and organizational obstacles to effectively harness data for more effective decision-making: http://glassdoor.com/slink.htm?key=vIp2A
More data doesn’t necessarily mean more intelligence when trying to make sense of media performance. Watch these marketing analysts take an innovative approach to analyzing cross channel data: http://glassdoor.com/slink.htm?key=vIpEg
Visual IQ announced two enhancements to its IQ Intelligence Suite - IQ Envoy for Branding and TV Attribution. The upgrades will provide marketers with the tools they need to effectively measure the true impact that each media channel and tactic has on brand engagement. Read more: http://glassdoor.com/slink.htm?key=vI8om
Do you know what happens when brand marketers aren’t held accountable for their contributions to brand engagement? Check out our second revolutionary marketing truths video to find out: http://glassdoor.com/slink.htm?key=vI8D7
Today, Visual IQ announced the results of a groundbreaking study, "Branding Measurement in Today's Accountable World: A Tale of Two Marketers," that explores the various challenges brand marketers face when it comes to quantifying marketing performance. To view the report's key findings, download your complimentary copy here: http://glassdoor.com/slink.htm?key=vI8yM
In a recent article for Chief Marketer, Visual IQ CEO Manu Mathew shares his insight on the future of marketing performance management, and how marketers can best measure performance and optimize future campaign efforts. Check it out: http://glassdoor.com/slink.htm?key=vITbX
