The company lacks innovation and credible thought leadership and is falling behind competitors as a result. Product messaging is unclear, and agency relationships at senior levels feel tired and poorly managed. There is clear favouritism within senior leadership and the wider sales team, with little interest in providing fair or equal opportunities across the business. Client entertainment is often treated as an excuse for senior leaders to go on the sesh with each other rather than to build meaningful external relationships. Poor treatment of employees is a recurring issue, and unless addressed, the company risks lasting reputational damage.