Challenging work, fast-growing company, fun to work at - Marketing HelloFresh Employee Review

5.0
Sep 10, 2017
Recommend
CEO approval
Business Outlook

Pros

- an A-team! smart, committed and hardworking colleagues, from whom you get to learn a lot. many of them coming from top universities, only a very small %age of applicants get hired. - very high marketing budget to play with, challenging projects. a lot of responsibility is given from day 1, you really get the opportunity to prove what you are capable of. - career path - opportunity to advance your career within or outside of your team as this is such a fast-growing company. - fun and international atmosphere, team events, hungry friday, yoga, german classes, friday beers

Cons

- high responsibility sometimes mean high workload and pressure - if you are not passionate and not committed to go the extra mile, hellofresh may not be the right company for you - so many things are happening across the departments and in the different markets, it s sometimes hard to keep track of the main business initiatives. the company doesnt have an optimal communication structure.

Explore other reviews about HelloFresh

5.0
Jun 30, 2026
Recommend
CEO approval
Business Outlook

Pros

Excellent team and support from managers, fast paced environment giving learning oppourtunities

Cons

No major cons- great culture which promotes food safety

1.0
Jun 13, 2026
Recommend
CEO approval
Business Outlook

Pros

Flexible hybrid environment. In-office requirement is 50% of the month, but there is significant autonomy in how those days are scheduled (eg. you can decide to condense your in-office days the first 2 weeks of the month, and work remotely for the next 2 weeks).

Cons

1- Compensation (particularly base salary) is significantly below market. Reliance on RSU as a major component of the compensation package is problematic, given the company’s stock has severely plummeted over the last 5 years (and continues to do so). 2- Professional development is virtually non-existent. Internal promotions are rare (even for top performers) and highly political. 3- Constant reorganizations and frequent layoffs. It is difficult to feel secure in your position when entire teams are being phased out every few months. 4- Toxic and fear-driven culture. There is a prevalent culture of backchannel feedback and a palpable, constant sense of fear regarding job security and retaliation. 5- Unsustainable business model, still. Service is overly reliant on discounting and promotions, which has negatively impacted brand perception and long-term customer value. Path to sustainable growth is unclear. Leadership also doesn't seem to know what to do, as they frequently pivot strategy, with new directions introduced every few months (if not every few weeks). This lack of consistency creates a sense of instability and leaves teams feeling as though the company lacks a cohesive, long-term vision. 6- Leadership tone. Leaders often lack respect for both employees and the customer base (it is common for them to make derogatory and insulting comments in business meetings about customers who cancel their service).

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HelloFresh Response
2w
Hello, thank you for bringing this to light. At HelloFresh, we prioritize creating a safe and supportive environment for all employees. Any behavior involving harassment or discrimination is thoroughly investigated under our zero-tolerance policy. Please consider contacting us directly at hf-feedback@hellofresh.com so we can address your concerns via the appropriate channels and process. Thank you & best regards, DS & Your HelloFresh HR Team
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