Misleading - Frontline Cashier REI Employee Review

2.0
May 16, 2011
Recommend
CEO approval
Business Outlook

Pros

Excellent employee discount. Customers are generally very nice. Convenient location. Co-workers are fairly nice. Clean and pleasant work atmosphere.

Cons

It starts out just fine. Kind of like going to camp, and then you realize very quickly REI isn't what they seem (at least the store I work at). There are constant contradictions: customer is #1, but we won't have enough cashiers to assist the customers because we are so worried about our bottom line; "celebrate the member and the non-member", but not too much! Don't take too long in conversations because you have other work to do; "shameless enthusiasm" as long as you can do a return, ring up a customer, and answer the phone all at the same time. Probably the weirdest things the cheery management folks do (other that their enthusiastic "How's it going?" is that they like to give you little tests to see how you do. They play secret shopper on the phone when they can see that you are very busy. They plant little tests in your area's of responsibilities to see if you will pass. This can be as simple as going around and rearranging merchandise you just stocked, leaving mystery items on the content with misleading information, not giving you your check-off list to see if you can do the work without it; telling you to violate a policy and see if you do (or do they just forget what they trained you on or didn't train you on). Plant money in your drawer to see if you report it; talk to you like a naughty child in front of customers; have family and friends come in to test your skills and report back -- just plain old junior style management. Do they teach that stuff on one of REI's staff outings? Maybe with marshmallows around the evening camp fire? You might be asking "What's the point of all of this?" I had to ask myself the same question after ruling out that I am not paranoid or delusional. It's really simple. It's about profit. Push those memberships above all else. I'm still not sure what that money really goes for, but it is really important. In fact, your job depends on it. They bring in people are a lower rate of pay, or bring in lots of people and offer them little hours. By giving little tests and keeping daily totals on membership sales they keep a running record on just how effective they feel you are to REI. If you fail to keep up with membership sales you are either reduced to very little hours or simply let go. Even if by all accounts you do a good job and are a good employee. They can and will find something to use against you. It's just a matter of time. Everyone has a off day or makes a mistake. Most people are probably completely shamed by this and never say anything about it. "How could those nice and cheerful folks be capable of such cold blooded acts?" "Who would believe you?" I think most just wonder off into the forest and try to move on. Never letting on to what a fake place REI is to work.

Explore other reviews about REI

5.0
May 16, 2026
Recommend
CEO approval
Business Outlook

Pros

People and incredible work culture. REI truly walks the walk when it comes to company culture. Significant amount of focus on people and values in a genuine way. Exceptional benefits and pay. Making medical coverage available for all employees part time and full time.

Cons

Not many negatives to share.

3.0
May 9, 2026
Recommend
CEO approval
Business Outlook

Pros

Most coworkers, some managers, discounts, outfitting people properly without extra nonsense

Cons

Some truly horrible managers, pressure to sell credit cards is a morale killer, the union people. Employees drinking the union kool aid fail to see the company’s position, REI cannot give higher pay, better benefits , consistent hours, etc… with the erratic revenue stream that comes in , if a 5 year average is X in revenue and 5 year average is Y on wages and costs, how are they supposed to increase wages and benefits? It’s numbers and they don’t line up, if REI gives the increases which increases the expenses greatly, they will cut staff, a lot fewer employees which will eliminate a bunch of union supporters, an REI job is not supposed to be a lucrative deal, when you get hired the part time , part time plus and full time options are there and you choose what you want fully understanding what hours you are going to get at minimum, they will hire those positions on a need basis, to cry later that you don’t make enough money is your fault, the terms were clear and you signed off on them. The union is promising rainbows , reality will be far different, careful what you wish for

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