Unfair targets, your call may have been perfect but if the client leaves a negative review due to their discontentment with a company policy, you get penalised and you literally get told to deal with it. Example, customer leaves a review "so and so's service was great and she explained everything to me, however x company should really look into its guidelines, I've just lost £100 because of this company's lack of protection", that review if (likely) marked as negative will go on your record and impact your chances of progressing within the company and achieving salary incentives. The company will just keep score of those negative reviews against the advisor, instead of reading what the customer is saying and realising that the customer is complaining about the company, but company keeps said policy and keeps it moving.