In honor of #InternationalWomensDay, we held roundtable discussions across all of our offices to celebrate the achievements of our female employees and talk about how we can #BalanceForBetter. Women make up nearly 60% of our agency and we wouldn’t be as successful as we are without each and every one of them.
We’re honored that our "Westworld: The Maze" campaign was named to the WARC Creative 100 Rankings for 2019. This list is a global index of creative, effective and media excellence in advertising. Check it out here:
Agencies were asked to nominate their favorite work from 2018, and Westworld: The Maze topped the list.
Thank you Chief Marketer for naming us a Top Marketing Agency of 2019.
“The majority of our clients are now asking us for help with a voice strategy.” 360i’s Abbey Klaassen & HBO's Sabrina Caluori speak with The New York Times about our creative approach to #Voice.
We partnered with National Geographic and Verizon’s Oath on the first-ever programmatic VR campaign to promote the season two premiere of "MARS." For the first time ever, VR users saw ad placements for "MARS" in picture frames, on TVs and even on traditional billboards in gaming and social experiences — all within the immersive VR environment.
For the past 200 years, Mardi Gras in New Orleans has started the same way: At 5 a.m., The North Side Skull and Bone Gang leaves the Backstreet Cultural Museum and goes door to door, house to house, waking up the neighborhood and spreading a message of peace. As part of our ongoing “Leave with a Story” campaign, we partnered with documentary filmmaker Victoria Rivera to showcase the Gang’s journey – one of many timeless New Orleans traditions.
We created "hidden houses" to promote the premiere of Bravo's new real estate show "Buying It Blind" by completely wrapping homes in key high traffic areas in New York, Chicago, and Los Angeles. The hidden homes served as larger than life billboards that stopped people in their tracks and generated buzz for the premiere of the show.
To celebrate the launch of Absolut Grapefruit with no added sugar, we worked with Emmy-winning actor Jesse Tyler Ferguson (a.k.a. Mitchell from “Modern Family”) to prove how refreshing transparency can be with a series of humorous spots that remove the sugarcoated filters from relatable social scenarios.
To artfully illustrate that the 2019 MINI Countryman has enough space for even the biggest adventures, we challenged stop-motion animator Kirsten Lepore (of “hi stranger” fame) and diorama-duo Nix + Gerber to create short films in their signature styles – in the trunk of a Countryman.