2015-2020 Dietary Guidelines for Americans: Dasha Shor, Ketchum Account Executive and RD, breaks down what communicators need to know.
From http://glassdoor.com/slink.htm?key=vII09 to Facebook to VR to GIFs, here are the 100 most important digital, social & traditional media stories of 2015, as curated by the Ketchum Engagement Network.
Know your true social purpose in 2016: Denise Kaufman, Partner and CEO of Ketchum London, shares insights on how understanding macro PR trends can help brands make a positive social impact this year:
#ICYMI: A makeover for holiday fruitcake? Some free (& funny) #PR advice on how to restore fruitcake's bad reputation—http://glassdoor.com/slink.htm?key=vIm5b
"Be fearless. Be bold. Speak up in order to speak out." Hilary McKean, Ketchum Managing Director of Global Practices,offers advice to entry-level CEOs on how to become leaders.
Another great reason to work at Ketchum: We've been named a Top Places to Work in #PR by PR News for the 6th year in a row.
The United Nations' new Sustainable Development Goals will provide opportunities for brands to form meaningful, authentic partnerships with the public. Monica Marshall, Ketchum SVP/Director, Business Sustainability and Social Impact, discusses how brands can become more vocal about their commitment to their community & society as a whole.
Congratulations to our New York colleague Jaime Schwartz, VP, director of nutrition, on receiving a 40 Under 40 award from PRWeek!
Camp Ketchum 2015
Intense learning + a fearless client challenge + fabulous location & food + sworn camaraderie = #CampKetchum. Peter Otten, Ketchum Brussels Managing Director & Camp Head Counselor, on what camp means to him and the firm: http://glassdoor.com/slink.htm?key=vIK6f.