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Our MRM//McCann China team had an outstanding night at the 2019 ROI Festival Awards, taking home three wins – including a Grand Prix! The team won the Grand Prix in Social Marketing, a Gold in Creative Integration and a Silver in Digital Creative Integration. Well done, all!
Join us in welcoming Hande Güler to the #MRMlife! An award-winning creative with recognition from numerous top tier award shows, Hande joins our MRM//McCann team to lead all creative operations in Dubai. Read more:
The 16th annual Medical Marketing & Media (MM&M) Awards recognize and celebrate the most creative and effective marketing and media in the healthcare industry … and our MRM//McCann U.S. East team were honored amongst the best of the best. Our “GSK Shingrix PIM Relationship Marketing Program for HCPs” work (created in partnership with GlaxoSmithKline, DMD Connects and CMI/Compas) won in two categories: A Gold in Use of Relationship Marketing and a Silver in Use of Data & Analytics. Congrats, all!
Big news from the Campaign Big Awards – our MRM//McCann London team won Gold in the Print category! Their winning work, “Cards of Acknowledgement,” was created in partnership with The Miscarriage Association and a panel of women who have had miscarriages themselves, to help give friends and loved ones the right words in a difficult time. Well done, team! See the work:
Congratulations to our MRM//McCann Italy team on a successful night at the 2019 Italy Effie Awards! Along with three shortlists in the Media, Finance and Energy categories, the team earned a Bronze in the Food category for their “Bauli cambia il modo di vivere il Natale” work in partnership with McCann for Bauli!
Our MRM//McCann Global Chief Strategy Officer, Ariana Stolarz, has yet another incredible achievement under her belt – she has been invited to join the D&AD Impact Council! As the judging and mentoring body of D&AD Impact, the council exists to not only support the D&AD Impact mission, but provide influence over the direction of Impact and ensure effectiveness in their efforts to support world-changing work. Learn more: http://glassdoor.com/slink.htm?key=vMuwv
The Lovie Awards results are in and “Signs” by MRM//McCann Germany and our LAB13 studio in Frankfurt has won two Gold, two Silver and one Bronze! All five wins were in subcategories of Apps, Mobile, Podcasts & Voice – Golds in Experimental & Innovation and Technical Achievement; Silver in Best Branded Interaction and Best Conversational Interface; and Bronze in Best User Experience. Well done, team! http://glassdoor.com/slink.htm?key=vMuwF
Sprite China, alongside our MRM//McCann Shanghai team and in collaboration with Jiang Xiao Bai (a popular Chinese white spirit), have launched a new campaign that empowers Chinese youth to celebrate their individuality … while creating their own, custom drink combinations. The integrated digital campaign stretches across social platforms, and has resulted in over 69 million user-generated content pieces. Take a closer look at the work via adobo magazine:
Exciting news coming from the 2019 LATAM Effie Awards! Our MRM//McCann Santiago team took home a Gold in the Influencer category (the first win at the LATAM Effies for McCann Worldgroup Chile, and the only Gold awarded for a Chilean agency) for their “The Anti-Campaign” work for Esmax Chile, while our E/OU-MRM team in Brazil won a Silver in Real-Time Marketing for their “Latam Jogada Aérea” work (created in collaboration with WMcCann) for LATAM Airlines. See the full list of winners:
During the The Female Quotient panel, “Mirror, Mirror - How to Stop Hiring People Who Look Like You,” MRM//McCann Global Chief Marketing Officer, Marcy Q. Samet shared how to establish systems of accountability to ensure more diverse hiring practices and create cultures of belonging where we are #BetterTogether.