Pros
If you are the type that never wants a dull moment, National Instruments is the place to be. Anyone who is driven to move up and around the corporate structure, there are plenty of opportunities to do so. As long as you put in creative and hard work, you are encouraged and supported to do great things.
Cons
If you are looking for a stable environment where you are not constantly pressured to go over and beyond expectations, you typically do not fare well at National Instruments. Those people that just want the normal 9-5 job are often alienated from the rest of the group that sacrifice the work-life balance to get ahead. If you dont' fit in, you slowly get "expunged like a virus," as stated in the company's favorite book, "Built to Last."