If you want your function to be valued, do NOT work at Qualtrics - Senior Product Marketing Manager Qualtrics Employee Review

1.0
Oct 12, 2023
Recommend
CEO approval
Business Outlook

Pros

Until they were bought by a private equity company in the summer and recently laid off 15% of the workforce and told another 10% that they would be replaced by low cost workers in Mexico City in March, I can say without a doubt that Qualtrics was a company with incredibly talented, kind, and amazing people. I met and worked with some of the most wonderful people at Qualtrics.

Cons

Leadership: Where to start. First, the leadership is an absolute abomination. Other than a couple with Microsoft experience, the rest are inexperienced outside of Qualtrics. They do NOT value diverse perspectives, and if you push back you are silenced. Diversity: All of the President level and all of their direct reports are men. The majority are white, Mormon men. Women have no seat at any table. And it's worse for people of color. Valuing the function of PMM: From the top leader on down, there is no understanding or value of the function of PMM. They think PMM makes slides and have reorged in a way that anybody with a heartbeat is put into PMM. Some of the people are brilliant in their own area whether that's Solution Strategy or Industry, but simply assigning someone "you're now a PMM" when they have no certifications from Pragmatic Marketing and no experience truly doing inbound and outbound PMM is just absurdity. It's truly heart-broken to see the trajectory this company has made. The laid off people are the lucky ones.

Explore other reviews about Qualtrics

5.0
Jul 1, 2026
Recommend
CEO approval
Business Outlook

Pros

Amazing mentorship and generous benefits

Cons

Honestly, nothing comes to mind.

3.0
Jun 27, 2026
Anonymous employee
Recommend
CEO approval
Business Outlook

Pros

Great benefits and resources available for their employees. In-office perks include catered lunches 3 days a week, 2 days with grub-hub credits, and free snacks and coffee daily; alongside office events and parties. There is a generally positive culture amongst the overall company.

Cons

Their actual company leadership does not always make the best decisions and rather than prioritizing root cause issues that impact both the customers and employees' daily work, they would rather prioritize shinier items that give the illusion of innovation. This will trickle down to the employees in the form of stressed deadlines, longer hours, and frustrated clients and/or frustrated teams you may work cross functionally with that are client facing. Your actual experience at qualtrics is largely based on what team/job function you are in and who your manager is. Additionally, there is a glaring diversity issue that remains unaddressed with no real effort to hire more underrepresented people of color, leading to the high turnover rate of underrepresented minorities who are not lucky enough to have great managers.

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