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Campus Clash: Where Technology Meets Competition! We’re excited to share Campus Clash, a brand-new branded entertainment series in partnership with Currys. Fronted by Nella Rose it is available now on Channel 4.0. In this innovative series, teams of students from rival universities face off for the ultimate bragging rights. Relying on laptops, AI tools, and sheer nerve alone, these students will be locked into a hilarious battle of brains, creativity, and chaos. Watch now and discover which university will come out on top! https://lnkd.in/ea_bGSQK
Channel 4 Sales is expanding its advertising emissions measurement offering! Our commercial team will now be able to provide advertisers with emissions data for their campaigns running on linear TV, after it first introduced the capability for digital campaigns on Channel 4's owned and operated platforms earlier this year. As an early adopter of the digital solution, giffgaff | Certified B Corp will be the launch partner for the new solution, which is enabled through Channel 4 Sales' partnership with Scope3. As Samantha Hicks, our Head of Advertiser Strategy, said: “Helping to give advertisers the full picture of their carbon emissions enables them to make meaningful change in line with their emissions reduction targets. It’s established that TV advertising drives high ROI and now advertisers will have the ability to see TV advertising’s return on carbon."
Congratulations 🎉
Unreported World: 25 years of trusted journalism with global impact 🌍 On 8th September 2000, Channel 4 launched Unreported World, our internationally renowned foreign affairs series. 25 years later, the show has delivered over 300 episodes, all revealing the unseen truths across the world that aren’t covered by the mainstream news agenda. From illegal gold mining in South America, fast‑fashion impacts in Ghana, to searches for missing indigenous women in the US, Unreported World has visited every continent to produce the best of British-made international journalism, loved by audiences around the world. Stay tuned for our event celebrating Unreported World’s global impact and the upcoming series in October, and find out more about Unreported World’s 25 year legacy below.
Bringing the Vibes to E4 Prime Entertainment! Channel 4 Sales has today announced that McCain Vibes, the innovative hot snack from McCain Foods, will sponsor E4 Prime Entertainment, a premium strand of programming airing daily on E4. From 1 September, the six-month partnership will see McCain Vibes sponsor over 300 hours of entertainment between 6pm and 11pm, which includes iconic shows such as Below Deck, Modern Family and The Simpsons ✨ . To find out more, please visit the link in the comments below.
We’re proud to bring Northern Creators: 4Studio, Skills & Commercial Impact to Leeds Digital Festival🎉 From creator-led storytelling to branded entertainment, and from future-facing innovation to skills development - we’re showcasing the incredible impact being driven right here in Leeds. 📅 Wednesday 24th September 6pm – 9pm 📍 Fearns, Leeds Dock, Department, 4 The Blvd, Leeds, LS10 1PZ The guestlist is filling up – please register using the link in the comments to attend. Join us as we celebrate creativity, innovation, and the next generation of talent.
What a night at The Edinburgh TV Awards! 🎉 We’re super proud to see Big Boys and After the Party take home awards for Best Comedy and Best International Drama. Also a big shout out to Channel 4 Indie Growth Fund companies, Warp, Rockerdale Studios, and Firecrest for taking home five awards. Huge congratulations to everyone involved in bringing amazing stories to UK audiences. 👏 Here’s to more unforgettable Altogether Different TV moments! https://lnkd.in/eiyzk3eJ
A statement from Channel 4 Interim CEO Jonathan Allan on the appointment of Geoff Cooper as Channel 4 Chair. Activate to view larger image,
❤️Channel 4 Sales has partnered with NHS Blood and Transplant (NHSBT) on an exciting new Channel 4.0 series: Love is in the Blood. Available now, the series aims to demystify the blood donation process for young people and entertain viewers at the same time. Get ready to follow eight singletons who will go on blind dates behind dividers while they donate to help save lives. Getting to know each other in this unusual way, these single hopefuls are quizzed by Adeola to find out what makes their heart beat when it comes to romance. After the ‘donation date’ is over they will have a decision to make. They can choose to meet the person on the other side face-to-face, or head home none the wiser…. Love is in the Blood is produced by Word on the Curb, with the partnership deal, media planning and buying led by OmniGOV at MG OMD. ❤️
Exciting news from Channel 4 Sales 👀 Adobe has today been announced as the official sponsor of The Inheritance, a devious new game show featuring Elizabeth Hurley and Rob Rinder 💰 The partnership spans linear, streaming, and social – with fun, creative idents voiced by Rob Rinder bringing it to life 🎤 ✨ Adobe Express, Adobe’s easy-to-use content creation app, will be featured as part of the sponsorship, which also includes licensing of the programme brand for off-screen activations. Want in on sponsorships that really get people talking? 👉 Dive into our Super September lineup: from iconic, long-running faves to fresh, social-first gems. Find out more: https://lnkd.in/eKUYYsYF Channel 4 hashtag#Channel4 hashtag#PowerOfSocial hashtag#TheInheritance hashtag#Adobe hashtag#TVAdvertising hashtag#PowerOfTV hashtag#TVSponsorships