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In the latest episode of Ink Tank, Naveen Wall and Julio Lopez discuss how subscription-based services can acquire new customers, drive lifetime value, and reduce churn during #COVID19.
Amid the increased demand for digital products and services, many New York tech companies have not forgotten those who are doing it tough right now. We asked a bunch of local tech leaders to describe how they're giving back to their communities during this uncertain season.
As the novel coronavirus continues to spread globally, we wanted to share an update on what we at Movable Ink have been doing to respond and prepare for the situation as it progresses. This year is the 10th year of Movable Ink as a business and our eighth with our platform in market.
Movable Ink’s client strategy team is sharing industry-specific tactics to help marketers respond to the novel coronavirus. In this post, Elle Kross shares how quick-service restaurants can shift strategies to keep customers at the core of their critical communications.
Consumers are tethered to their phones, and in this guest post for Branch, Julio Lopez, Associate Director of Client Strategy at Movable Ink, shares 4 ways mobile marketers can create relevant cross-channel experiences.
In addition to the serious health and economic concerns, Coronavirus is causing organizations to make rapid changes to their long-standing plans. Here are 5 best practices for managing communications during critical situations from Elle Kross, Associate Director of Client Strategy at Movable Ink.
Did you miss Movable Ink’s latest webinar? Watch this recording to hear Alison Lindland, SVP of Strategy and guest speaker Brendan Witcher, Vice President/Principal Analyst from Forrester, reveal the key pillars for achieving a new level of personalization that will enable brands to become data-led, customer-obsessed, and win the loyalty of today’s digitally-savvy consumer.
Climate change is a pressing topic these days, keeping sustainability top of mind for consumers and marketers alike. Here are four strategies to help your brand navigate the sustainability conversation.
On March 3rd, Movable Ink and guest speaker Brendan Witcher, Vice President/Principal Analyst from Forrester, will reveal the key pillars for achieving a new level of personalization that will enable brands to become data-led, customer-obsessed, and win the loyalty of today’s digitally-savvy consumer.
Valentine’s Day is upon us and I know you will make the most of it. Unfortunately, so will every other marketer. Here are 7 obscure winter holidays to include in your campaigns.
