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IRI Snapshot
To give our clients the information and tools they need to make smarter, faster decisions based on who is buying their products and seeing their ads, where, when, why and how.
IRI is a leading provider of big data, predictive analytics and forward-looking insights that help CPG, OTC healthcare, retailers and media companies to grow their businesses. With the largest repository of purchase, media, social, causal and loyalty data, all integrated on an on-demand cloud-based technology platform, IRI guides its clients around the world in their quests to remain relentlessly relevant, capture market share, connect with consumers and deliver market leading growth. We’re thrilled we get to work on the most interesting business challenges facing the CPG and retail industries and deliver new growth to our clients, one consumer at a time.
