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5 Minutes with… Ioana Filip, MRM UK CCO MRM UK’s new chief creative officer on growing up in a family of engineers, her intensive crash course in small town America and why deep understanding of machine learning is crucial for creatives 5 Minutes with… Ioana Filip Having grown up and begun her advertising career in Romania before moving to Chicago for a few years, Ioana Filip lands in London as MRM UK’s new chief creative officer with a unique set of experiences behind her. Along the way she even studied AI at MIT. Ioana started as a junior copywriter at JWT Romania and rapidly progressed. Within six years she was group creative director at McCann Romania. MRM’s global chief creative officer Ronald Ng described her career trajectory from that point on well when the network announced her appointment: “Ioana led MRM Romania to greatness, then went on to smash it in the US market and after being ranked top 10 most awarded creatives in the US this year, it’s time to come home to MRM.
National Disability Employment Awareness Month (NDEAM) is observed annually in the month of October. It celebrates the contributions of America’s workers with disabilities past and present and showcases supportive, inclusive employment policies and practices. This year’s theme for NDEAM is “Disability: Part of the Equity Equation,” to recognize the role people with disabilities play in a diverse and inclusive workforce. MRM continues to strengthen its partnership with Creative Spirit, which works to provide employment opportunities for individuals with intellectual or developmental disabilities. This October, MRM was honored in an exclusive event hosted by Creative Spirit during NY’s Advertising Week. Watch the video linked below.
MRM Global Chief Technology Officer Jayna Kothary Named Most Innovative Leader of 2022 on Fast Company's Fourth Annual List of 100 Best Workplaces for Innovators NEWS PROVIDED BY MRM Aug 02, 2022, 12:11 ET SHARE THIS ARTICLE NEW YORK, Aug. 2, 2022 /PRNewswire/ -- Fast Company today named Jayna Kothary, MRM's Global Chief Technology Officer, as the Most Innovative Leader of the Year in its fourth annual Best Workplaces for Innovators list. Fast Company wrote: "The first woman to serve as global CTO at marketing agency MRM, Kothary opened the company's innovation hub, Lab13, to make its tools accessible to all employees; and launched a new innovation-as-a-service offering that allows clients to access MRM's multidisciplinary expertise on a subscription basis, leading to new work with such brands as Nestlé, Coca-Cola, and Amazon." The magazine also named four runners-up to Kothary from across the world of business. The Innovators issue honors organizations and businesses that demonstrate a steadfast commitment to encouraging innovation at all levels.
“Creativity Is a Team Sport”: Ronald Ng on the Democratisation of Ideas The global CCO of MRM speaks to LBB’s Addison Capper about not going it alone in a new job and why “business inspired purpose” is the next stage of brand’s doing good for the world “Creativity Is a Team Sport”: Ronald Ng on the Democratisation of Ideas Creative leaders approach their jobs in different ways. There are those who prefer to be more of a lone ranger among leadership, left to their own devices to (hopefully) make great work and make their agency and its clients famous. Ronald Ng isn’t one of those leaders. Ronald joined MRM as its global chief creative officer around 18 months ago, in December 2020, under one main condition: that he would achieve the agency’s goals as a team. “You join companies for what they stand for,” he told me recently during a chat at Cannes Lions. Read the full story via Little Black Book
MRM has welcomed Diana Ceausu Caverly as global chief strategy officer. She joins from within the McCann WorldGroup network, where she was most recently EVP, Global Head of Strategy & Innovation for IPG’s General Motors account. She will report directly to MRM global chairwoman and CEO Kate MacNevin and work closely with the agency’s senior leadership team to strengthen its strategic vision and output. As a true global citizen, Caverly has worked on brands across nearly all seven continents to help drive transformation at scale and innovate at the intersections of culture and commerce. This new role continues her experience within McCann Worldgroup, which began when she originally joined McCann in her native Bucharest, before crossing the Atlantic to work at Commonwealth//McCann in Detroit.
We are so honored, humbled and excited to be named one of Fast Company's Best Workplaces for Innovators 2021! Congratulations to some of our key clients General Motors and Nestlé who also made the list! To be recognized for fostering an inclusive culture of innovation against the backdrop of one of the most challenging global business environments in history speaks to our incredibly strong foundation of collaboration and inclusivity that knits our agency culture together. Read more here: https://www.fastcompany.com/best-workplaces-for-innovators/2021
In its inaugural year, the goal of 40 OVER FORTY was to acknowledge and honor the talent from men and women in a diverse range of industries and roles that make an impact, and also create inspiration on our own career journeys … Today, 40 OVER FORTY announced their honorees and named Kate MacNevin, MRM Global Chief Executive Officer, and Nicky Bullard, MRM UK Chairwoman and Chief Creative Officer, to the list! Congrats to Kate and Nicky! Learn more:
Another year, another big MRM Singapore win … picking up Gold as Singapore Digital Agency of the Year at the Campaign Asia-Pacific Agency of the Year Awards – marking the sixth time MRM has received the Digital Agency of the Year honor! Now in its 26th year, Campaign’s Agency of the Year Awards recognize the people, the work and the businesses achieving outstanding success in the world’s most exciting and fastest-growing media, marketing and advertising markets. Congrats to the Singapore team on this outstanding recognition!
NO MORE unveiled a powerful new campaign created by our MRM UK team and Great Guns – in honor of the International Day for the Elimination of Violence Against Women and 16 Days of Activism Against Gender-Based Violence – a continuation of last spring’s #ListeningFromHome initiative launched as a response to the tremendous spike in incidents of domestic and sexual violence during the COVID-19. The PSA asks for neighbors “on the safe side” to help those experiencing abuse who are not. Learn more:
Congratulations to our MRM Romania team on winning a Silver Effie at the 2020 Effie Awards Romania! The winning work, “Something Random” for KFC was awarded in the Branded Content & Entertainment category. The Effie Awards honor all forms of effective marketing – and the companies and individuals creating effective work across the globe. Well done, team!
