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Congratulations to our MRM UK team who took home five trophies at this year’s Winner’s Series 2020 DMA Awards: Campaigns! Their incredible “#Listeningfromhome” work for NO MORE won Silver in Best Thoughtful Marketing Campaign and Bronze in Best Integrated Campaign; “A Vital Piece In The Cancer Puzzle” on behalf of Macmillan Cancer Support received two Bronzes in Best Customer Acquisition Campaign and Best Launch Campaign; and a Bronze was also awarded to “Masterclassics” for D&AD in Best B2B. Stay tuned next week for revealing of winners in the “Channels and Craft” categories. See full list of wins:
Christmas might look a bit different this year, but our MRM Romania team wasn’t going to let that stop Coca-Cola from bringing the Christmas magic to town with their iconic red Coke truck … so they brought it to life in AR! Anyone with an Instagram account can join the Coke Caravan experience – and users can also play holiday music, light it up, make confetti pop and join social media challenges. Learn more:
MRM had a fantastic showing at The Drum’s annual B2B Awards … with our USPS teams walking away with three wins and one Highly Commended! MRM New York won Best Demand-Generation Campaign and Best VR or AR Experience for their “No Surcharge” work on behalf of US Postal Service; while MRM U.S. West won Best Brand Campaign for USPS “The Shifting Voter Mindset” and received a Highly Commended in Best Corporate Communication Campaign for USPS Holiday Internal Communications Campaign – “The Extra Mile.” Congrats, team! See full list of wins:
The Cresta International Advertising Awards have selected their Top 10 Craft Winners to illustrate that the high standard of Craft entries in 2020 was better than ever – and MRM Detroit’s “Certified Story Time: Super Fresh Granny” work on behalf of General Motors made the list! Well done, team! Learn more:
Congratulations to our E/OU-MRM team for taking home Bronze at the 2020 Effie Awards Brasil! The winning work, created in partnership with WMcCann on behalf of General Motors, “CHEVROLET ONIX. NEVER EVER LESS,” won in the Vehicles Category. Well done, all!
Big news in from the 2020 Marketing Magazine Agency of the Year Awards – MRM Singapore won Gold as both Digital Agency of the Year and Mobile Marketing Agency of the Year, and Silver for B2B Agency of the Year! In its 13 years, the Marketing Magazine Agency of the Year Awards are designed to measure, reward and recognize Singapore’s top-performing marketing and advertising agencies. Congrats to our team on this incredible recognition!
This holiday season, more than ever, US Postal Service is closing the distance between everyone in the country – even when we can’t be together. Using previously shot footage and an iconic Christmas song, the new spot by MRM New York and McCann New York shows USPS’ dedication to delivering holiday connections across America. Check it out via SHOOTonline:
Creativepool included our MRM UK team’s #ListeningFromHome work in their “Top 15 Most Inspiring Lockdown Campaigns” article. The campaign was created in partnership with NO MORE and the National Domestic Violence Hotline, to heighten awareness of domestic violence during COVID isolation. Learn more:
Exciting news from Adobe … MRM has renewed our Adobe Partners Specialization in Adobe Analytics for the Americas region! Adobe awards Specializations to Solution Partners who have certified technical expertise, implementation proficiency and validated customer success in specialized solution areas. Congrats Team! Learn more:
SCOPEN, MRM and Salesforce presented the first edition of “Marketing Automation Scope” in Spain – a study sharing where Spain is in the development of the tool and to help the industry better understand its use as part of marketing strategies. At the virtual event, Marina Specht, MRM Spain CEO, spoke about the importance of this in-depth study and having a unique vision of the customer. Read more:
