Check out your Company Bowl for anonymous work chats.
RAPP Dubai’s MD, Mimi Nicklin, shares why stories sell, no matter what the medium. “People are people; talk to them as such, wherever they happen to be — authentically, gently and without driving them bonkers!” Continue reading below.
“Companies can no longer afford to simply sit back and wait to be impressed. With a million-plus more open jobs than there are unemployed Americans, it’s a candidate’s market out there.” To address the issue, RAPP’s Perri Grinberg discusses how to improve the candidate experience when recruiting.
“No matter the medium, story should drive the work. And the deeper the story, the more compelling the message will be…” RAPP’s Jason Gitlin shares how to craft a captivating multichannel brand narrative that resonates with your target audience.
RAPP supported SAP Concur with the launch a new superhero-themed campaign! "Travel Heroes" celebrates the often-unrecognized Travel Managers for their valiant work. Help us celebrate all travel heroes by creating your own personalized superhero video! http://glassdoor.com/slink.htm?key=vMcjh
Congrats to RAPP UK on being shortlisted for all three of their submissions for their work with Open Diaries at The Drum DADI Awards! The Open University wanted to let people know that higher education is possible for all, despite lack of resources. RAPP UK introduced OU’s audience to students just like them, sharing students’ stories of how their lives have transformed in “The Open Diaries.” Ten real stories, told over five short documentaries, each one tackling a different barrier to entry, showing exactly what studying with the OU is like, and how it can transform people’s lives. Fingers crossed for wins!
RAPP’s Perri Grinberg shares her POV with Forbes on how to build a more diverse leadership team. “The only way employees at the junior level will feel like they truly belong is if they believe the highest decision makers want them to become a part of the company’s fabric.” Continue reading.
“The modern consumer is armed with unprecedented access to information and seemingly infinite avenues for expression. Brands are now forced to pay attention to the individual consumer, because the individual consumer can no longer be ignored.” RAPP’s Sav Banerjee explores how brands can succeed in the new value landscape.
To understand the actual value of a CRM program, you need to know what type of company you are, how you measure success, and how you want to be perceived by your customers and prospects.RAPP's John Wells shares four steps to get the most value from your CRM program.
RAPP UKâs Creative Director, Hiten Bhatt, dives into great British creativity with the DMA. Learn what inspires him and check out his top tips for aspiring designers. Great interview Hiten!
âBrands want customers to spend more and stay longer. Customers want a product or service that meets or exceeds expectations, with minimum effort on their part.â So how do brands and consumers meet in the middle? RAPP UK's Jen Musgreave explores how to create a successful brand relationship with Little Black Book.
